← Selected work
Whiskey
Old Treasure
Bring the story closer.
Website redesign · Brand storytelling
Explore the thinking ↓
The project
Website redesign · Film cover artwork
Replace an outdated site experience while preserving a clear route to Kentucky Bourbon Direct for sales and distribution.
The work develops editorial and product journeys around existing brand material, connects purchase calls to action to the retailer, and refines mobile usability.
Product imagery comes from the website project. The film artwork identifies Lisa at Whiskey Thief as interview context. Photography and film are shown as supplied project material.
